See How SMS Marketing Will Aid and Boost Your Email Marketing Campaigns
For the success of any marketing efforts and initiative, it is a fact that the adopted strategy be combined with some other marketing channel and as such not wise to have a single platform to go by. The idea is actually great exemplified with the combination of SMS and email marketing. Learn more on online sms service.
Email market has indeed become a specialization of its own kind. You will be able to foster relations with your customers with email marketing with the suitable and ideal email marketing content. What's interesting is that a good percentage of the email marketing messages are accessed via the mobile communication devices like tablets and cell phones. Compared to text messages, the rate for their opening via these devices is a lot higher than that for the email messages. See more on business sms
Each of the methods do have their kind of benefits. However, when you get to combine the two initiatives, you will find that they have things that they share commonly which will result in you achieving a more effective digital marketing campaign. Below we are looking at some of the email marketing campaigns that can stand to be boosted when they are concurrently run and supported with sms marketing.
Campaigns are the first. After you have sent communication via email for your clients and targets to join a subscription, it will be well following it up with an SMS to remind them about the same. Like we have said above, text messages are quite more easily accessed by your targets as compared to the emails and as such you will be making it more effective by having them sequenced with them for a higher success rate of the campaign. SMS marketing will allow you to have a rather segmented list and as such you will be able to send targeted messages. For more visit https://en.wikipedia.org/wiki/Mobile_marketing
The other email marketing tip is to benefit from text messages is the event invites. You can send SMS texts to your subscribers a day or two to the event so as to remind them to attend the invite. This will serve the purpose of reminding the subscribers to attend, if at all they may have forgotten, and as well is quite good in so far as telling your subscribers that you indeed value their patronage and are as such eager to see them coming over for the feat. Also take advantage of the fact that the SMS doesn't go through the spam filters.